When the world of international travel took a long pause during the pandemic, Discova required a digital strategy that would not only promote and sell its products to domestic audiences, but a plan to help grow its brand awareness amongst local travellers in Indonesia, Thailand, and Malaysia.
We worked with Discova to implement a strategy that marketed its products through digital channels and harnessed local media and influencers to grow their brand recognition amongst an audience of people that were still able to travel domestically in their respective country.